Developing a marketing strategy isn’t a one-time effort. As you’ve likely seen, staying connected with your audience requires regular updates to reflect shifts in the economy, the competitive landscape, and changing customer expectations. Here’s a high-level overview of how to refine your strategy and ensure it continues to deliver results. Refine target selection Consider each […]

The gig economy offers flexibility, independence, and unique income opportunities — but it also comes with unique tax responsibilities that often catch workers by surprise. Whether you’re delivering food, driving for a rideshare app, selling online, or offering services like tutoring or dog walking, it’s essential to understand how gig work impacts your taxes so […]

In today’s business climate many businesses turn to independent contractors to help manage costs, especially during times of staffing shortages and inflation. While this approach can offer flexibility and financial advantages, it also brings risks if not handled correctly. Improperly classifying a worker as an independent contractor instead of an employee can lead to IRS […]

In today’s digital landscape, cybersecurity isn’t just an IT concern, it’s a core business imperative. Every company, regardless of size or industry, faces a critical choice: wait to react after a cyberattack strikes or proactively defend against evolving threats. The stakes are high, and the risks are enterprise-wide, affecting everything from operations to finances to […]

If you’ve received a legal settlement or court award, or expect to soon, it’s natural to wonder how much of that money is truly yours to keep. While the payout may feel like a financial win, it could also come with a tax bill. The IRS doesn’t treat all lawsuit proceeds the same, and the […]

Even the most successful business can face unprofitable years. Fortunately, the federal tax code offers a way to soften the financial blow through a strategic tool known as the net operating loss (NOL) deduction. This provision helps level the playing field for companies whose income rises and falls from year to year, allowing them to […]

To maximize a team’s potential, its leaders need to establish a productive rapport with each member. That can be a real challenge for business owners managing dozens – or even hundreds of employees. Nevertheless, it’s critical for business owners to make “the leadership connection” with their staff. Simply put, the leadership connection is an authentic […]

Even after filing your 2024 federal return, a few lingering questions often remain. Here are quick answers to five of the most common questions we at Rudler hear each spring. 1.When will my refund show up? Use the IRS’s “Where’s My Refund?” tracker at IRS.gov. Have these three details ready: Social Security number, Filing status, and […]

Determining “reasonable compensation” is an important issue for owners of C corporations and S corporations. If the IRS believes you’re paying yourself too much or too little, it could reclassify your income or deny certain deductions, potentially leading to penalties, back taxes and interest. The good news is that by proactively following certain steps, owners […]

In today’s information-rich world, businesses must adapt to increasing demands for transparency, particularly when it comes to compensation. Pay transparency, the practice of openly sharing pay structures and policies, is becoming a key factor in maintaining trust with employees, job candidates, and even the public. Despite this trend, many businesses still lack a formal pay […]